Railside | Coworking Cloud Printing Case Study

Technology That Stays Invisible, Even During a Tornado

Just 20 minutes from Walmart Global Headquarters, a coworking space serves the steady flow of corporate visitors and business travelers passing through Lowell, Arkansas. The clientele here skews enterprise. They expect secure printing that works from any device, with no configuration and no help desk calls. The founder, Jason Robinson, has a guiding principle that technology should be "Fisher Price simple."

The Challenge

Coworking spaces that serve enterprise clients near major corporate campuses face higher expectations for security, reliability, and professional services. Robinson's guiding principle, learned from a former CTO, is that technology should be "Fisher Price simple," operating seamlessly behind the scenes so users focus on their work. Printing needed to meet that standard: any device, any printer, no configuration, no IT support required.

The Solution

ezeep is integrated as a core partner within the Smart Spaces platform. Members print from any device by scanning a QR code at any printer in the space. No complex configuration or IT support is needed. ezeep provides secure authentication and document protection, meeting the compliance requirements of corporate clients. The cloud-based infrastructure scales as Railside expands to additional locations.

Real-World Impact

During a severe weather event, Railside opened its doors to local businesses affected by tornadoes, providing free access to coworking facilities. ezeep enabled quick onboarding of these displaced businesses, allowing them to print essential documents and continue operations without interruption. This real-world test showed both the speed of user provisioning and the reliability of the printing infrastructure under unexpected demand.

Why It Matters

Railside represents a specific and growing segment of the coworking market: tech-forward spaces near major corporate campuses that serve enterprise-grade tenants. The tornado response story is a powerful demonstration of business continuity, where a coworking space absorbed displaced businesses in hours, including full printing capability, without advance planning.